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	<description>Info To Grow Your Business Profits</description>
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		<title>In a Recession: You Need to be a Marketing Guerrilla</title>
		<link>http://vivavi.co.uk/archives/387</link>
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		<pubDate>Tue, 09 Jun 2009 10:55:06 +0000</pubDate>
		<dc:creator>Mike Wales</dc:creator>
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		<category><![CDATA[Marketing]]></category>
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		<description><![CDATA[Most small and medium businesses spend too much time and money on the wrong type of marketing.  In the mid Eighties Al Ries and Jack Trout wrote a simple book called ‘Marketing Warfare’ – it’s now over twenty years old and has, with the current economy,  proven to be even more useful  than ever before.
In [...]]]></description>
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